Product Marketing Manager
Требуемый опыт работы: 3–6 лет
Полная занятость, гибкий график
Just AI is one of the leading product development companies in the Conversational AI industry.
Our products are used by dozens of Russian and international IT giants, banks and telecommunications companies. Our clients include Yandex, Mail.ru Group, Sberbank, MTS, Megafon, Alfa-Bank, HH.ru, Qiwi, and BNP Paribas among many others.
Our SAAS platforms and engineering frameworks are operated by more than 40,000 developers and SMEs around the world.
Just AI focuses on technologies of natural language understanding, tools for creating voice assistants, machine learning, emotional speech synthesis and voice cloning, as well as dialogue management systems, NLU/NLP/DM/ODQA/CDQA.
We invite you to join our talented team of creative minds at the company's head office in the heart of St. Petersburg.
Your future responsibilities:
- Go-to-market strategy for a brand-new and innovation product (voice tech);
- Customer journey analyzing and looking for points of growth inside sales funnel;
- Participation in the hypotheses’ creation (with the Product team), customer development and delivering users feedback to PM;
- User acquisition strategy (together with UA specialists) - new marketing channels discovery and maintaining current campaigns performance;
- Growing conversion rate on the every stage of sales funnel (CAC, ROMI and other key metrics optimization);
- Meeting customers with the new product features (newsletters, community channels posting, etc.) and growing the community;
- Collecting the best practices from the market and scale their effectiveness within the product;
- Achieve ambitious marketing goals within friendly and talented team.
We expect from you:
- Experience in creating successful growth-strategies for global products;
- Experience in IT (both B2B and B2C segments);
- Ability to launch large-scale advertising campaigns and evaluate their effectiveness;
- Knowledge of lead generation and analytics tools (Google Analytics, Power BI and Amplitude), experience of manually setting up advertising campaigns is desirable;
- Experience in prioritization, testing and evaluation of product and marketing hypotheses;
- Personal extensive practice in CustDev interviews is high desirable;
- Experience in content and email marketing (posts, newsletters, presentations, landings, etc.);
- Strong analytical skills and attention to details;
- Fluent English (C1+ level).
What we offer:
- An innovative and dynamic working environment in a fast-growing industry
- Chance to get in at the ground floor of Just AI's expansion into a new market
- Unlimited career growth opportunities. From professional development to job shadowing, we’ll work with you to make your career goals happen
- An amazing company culture where collaboration and knowledge-sharing is very important to us
- Flexible working conditions.
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